A MARKETING NEWSLETTER FOR WEDDING PROS

Marketing advice you’ll
actually want to read

When you subscribe to the Editor’s Letter, you’ll get an email every Sunday morning with marketing insights that never, ever feel like “marketing.”

Expect advice on how to write copy that sells without sounding salesy, a look at what’s going on in the wedding industry, and also the best things I’ve found on the Internet lately.

Every issue includes:

  • How We Sell: Thoughts on psychology, buyer behavior, storytelling, and positioning—and advice on how to actually apply them in your business
  • The Week in Weddings: News and links from around the Internet on the trending, the practical, and the unexpected
  • In My Saves Folder: Other good things I've found on and offline, from resources to the book you should pick up
  • Behind the Scenes: What I'm up to in my own business (and how it might apply to yours)