Wedding Industry Speaker & Marketing Strategist
You may have heard me at...
Is your website copy catfishing your ideal clients? Candice & Andrea break that down, along with 3 other frequent mistakes.
The Power in Purpose
Podcast Interviews
Ingvild & Andrea talk pricing transparency (yes, please) and how not to overwhelm couples when talking about your packages.
Sustainable Photography
Andrea explains the role of SEO in a wedding business, and what research looks like for a copywriter in the wedding industry.
The Venue Rx
Jessie, KP & Andrea talk about why copy is as important as design, and some of the copy cliches that wedding creatives should ditch.
The Unexpected Entrepreneur Podcast
HEAR ALL MY INTERVIEWS
2024 Speaking Schedule
“Refining Your Ideal Client to Reflect Today’s Couples”
Central Florida Wedding Association Summit
Orlando, FL
August 6-27, 2024
Wedding Business CEO Summit
Past Online Conferences + Events
FEBRUARY 2024:
How To Use Automation Without Diluting Your Brand And Client Experience
AUGUST 2023:
Book More Weddings Summit
5 Keys to a Service Page That Books More Couples
MARCH 2023:
Wedding Summit Series: MARKETING Edition
Website Copy That Speaks to Your Dream Clients
Wedding Summit Series: SALES Edition
MARCH 2024:
Psyched Up: Using Buyer Psychology to Book More Weddings
NOVEMBER 2023:
High-End Wedding Summit
Personality Is Everything: Using Your Copy to Book Perfect-Match Clients
"Andrea has a knack for making the overwhelming ideas of copywriting and brand voice actionable and easy to understand.
She makes it simple for non-copywriters to understand without overwhelming them, which is no small feat.”
- Ideal Clients: Going Beyond the Basics
- Why Personality Matters for Wedding Pros
- SEO Copywriting for Wedding Businesses
- Crafting a Luxury Wedding Brand
- Positioning Yourself In a Crowded Niche
- Unlearning Your 9-to-5 Mindset
- Buyer Psychology for Wedding Businesses
These are just a starting point—each of my talks is tailored to the audience and setting. Want to go deep on a specific area of website strategy, do live website critiques, or set up hot-seat coaching? Let’s talk.
Speaking Topics
- heidi thompson
Get to know the writer
Andrea Shah is a copywriter and marketing strategist for wedding creatives and educators who want on-brand, psychology-infused copy that positions them as a leader in their niche.
Prior to becoming a copywriter, Andrea spent over six years in an agency, working with Fortune 500 and global companies on brand voice and messaging, SEO, and sales funnels—which gave her a behind-the-scenes look at how some of the most successful businesses in the world handle online marketing. She now applies the strategies she learned on behalf of her clients, who include wedding planners, photographers, floral designers, brand strategists, PR agencies, attorneys, and educators in the wedding space.
When she’s away from her keyboard, you’ll find Andrea chipping away at her to-be-read pile, whipping up a batch of brown butter blondies, or going for a run. She lives in south Florida with her husband and daughter. Her in-laws still gush about the signature cocktail at her wedding (a mango mojito).
Reach out to press@andreashah.com
